Game Changers Provides Boost for Bloomberg.com

Bloomberg Television's successful documentary series, Game Changers has had a positive effect on traffic to the bloomberg.com website.

Media Bistro's Webnewser reports; "Bloomberg Game Changers has been a game-changer for Bloomberg.com, as comScore data showed a record traffic spike in October, with the media company’s Web properties totaling some 21 million unique visitors for the month, and the seven episodes of the documentary series contributing to those robust numbers.

"Episodes of Bloomberg Game Changers account for four of the 15 most viewed videos on Bloomberg.com, with the installment featuring Apple chairman and CEO Steve Jobs coming in at No. 2 on that list and totaling nearly 500,000 views."

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